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No such thing as bad publicity?
This post was written by The Think Tank’s PR Director Samantha Dawe as part of our on-going sponsorship of B2B Marketing’s PR knowledge bank. I was asked this question again recently, is there any such...
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Pepsi Max ‘Time Tunnel’ surprises commuters
Pepsi Max surprised commuters with the latest instalment of its ‘Unbelievable’ campaign. The Time Tunnel stunt used augmented reality and stereo projection to make dinosaurs, robots, and flying cars...
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Tic Tac Minions
Tic Tac USA has launched a very cute new limited edition, inspired by the Minions from Despicable Me. Fans of the quirky creatures will be able to buy bright yellow banana Tic Tacs, which have Stuart,...
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JetBlue’s ads are designed to be ‘taken’
It’s never been so easy to win a free flight or baseball ticket, thanks to one company’s outdoor posters. American airline JetBlue tempted New Yorkers with free goodies – if they dared to peel away and...
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